Producing For Opera's New Audiences Webinar
Thursday, April 2, 2026 | 2:00 p.m. – 3:00 p.m. ET
Webinar
Newcomers to opera are looking for a "new experience" — but are opera companies delivering what it takes to bring those audiences back? OPERA America's latest report, Producing for Opera's New Audiences, offers 13 strategies companies are trying to create meaningful experiences for new audiences, specifically around inherited repertoire. In this webinar, opera producers will provide examples of these strategies in action, address the apprehension that may accompany more unorthodox activations, and provide practical guidance for how to build buy-in for creative new approaches at your opera company.
Generously supported by the Dr. M. Lee Pearce Foundation.
Join Us Online
Access to the webinar is free, but advance registration is required.
You will be emailed tune-in details in advance of the event.
Featuring:
Dan Cooperman, chief advancement officer, OPERA America
Dan Cooperman, chief advancement officer, joined OA in 2015 and oversees the organization’s development, membership, marketing, and communications. He previously served as director of development for BalletX, a contemporary ballet company in Philadelphia.
Jamelah Rimawi, Chief Programs Officer
Jamelah Rimawi was born and raised in New York City to Black and Palestinian parents. In 1997, Rimawi’s father bought an Andrew Lloyd Webber compilation record and the household was never the same. From an early age, Rimawi had an infectious love and appreciation of all kinds of performance art. As a management associate with the New York International Fringe Festival, Rimawi brought a different outlook to the entire festival, from selecting plays to ensuring that performances were planned and orchestrated without a hitch. Rimawi is an accomplished and dedicated event planner who has both a strategic vision and a willingness to consider even the smallest detail. Rimawi is currently the director of programs and events at OPERA America. Rimawi is also an avid gamer and reader who plans to return to school to complete a master’s degree in arts administration.
This webinar is part of OPERA America's year-round series of digital learning opportunities that address key topics pertinent to the industry. Learn more and see what's next at OPERA America Webinars.
Looking for more opera in your life? Check out the National Opera Calendar to find out what's on stage near you.