Digital & Social Media Manager
DESCRIPTION
ORGANIZATIONAL OVERVIEW
Founded in 2011 by Artistic Director Josh Shaw, twice-named by Musical America as a “Top 30 Innovator,” POP is a grassroots, mobile opera company that produces 4-5 staged operas with orchestra annually, performing in venues throughout central and NE Los Angeles (20 venues and counting). Since its founding, POP has produced over 60 mainstage productions, collectively reaching 56,000+ audience members. In 2024, POP was named among the Best of Classical Music by the LA Times.
POSITION SUMMARY
POP seeks to hire an experienced, tech-savvy, and creative professional to contribute to the organization’s online and media presence. The position includes day-to-day content creation for the organization’s social media channels (Facebook, Instagram, website) as well as bulk email communications. This individual will also serve as an in-house graphic designer, creating print and digital assets such as programs, advertisements, postcards, and more. The Digital & Social Media Manager will develop and implement strategic campaigns, work collaboratively with POP’s PR team, and organize cross-promotional partnerships with other organizations in order to attract new followers, sell tickets, and build brand awareness for POP.
The successful candidate will have graphic design fluency (Canva, Adobe Suite, or similar), demonstrated knowledge of social media platforms, aptitude for marketing and communications, ability to demonstrate engagement via social media analytics, and awareness of best practices as they evolve.
The Social Media & Digital Marketing Manager will report to the Executive Director and the Founding Artistic Director. This is a Part-Time position (30 hours per week) at $30/hr.
RESPONSIBILITIES:
MARKETING & COMMUNICATIONS
Design and write copy for e-blasts via Neon CRM on a regular basis
Execute email and social media cross-promotions with other organizations
Collaborate with POP’s PR team on marketing campaigns, as needed
Create social media reels, content and ads for institutional & production marketing
Update and manage content for the POP website
STRATEGY
In partnership with the Founding Artistic Director & Executive Director, map out a comprehensive social media marketing plan to engage followers and expand audiences
Develop messaging to POP’s desired constituencies to engage those audiences
Manage reporting and analytics for all social channels and websit
DESIGN
Design powerful and engaging social media content with on-brand imagery
Design other print and digital assets as needed (programs, flyers, season artwork, etc)
PRODUCTION
Attend at least one rehearsal of each production to capture behind-the-scenes footage for email and social media
Be on site for all mainstage performances to create real-time social media content
Attend weekly staff meetings over Zoom, with occasional in-person meetings
PREFERRED QUALIFICATIONS
Knowledge of the Opera, Classical Music, and performing arts scene in Los Angeles
Extensive experience with graphic design (Adobe Suite, Canva, or similar)
Experience with Wix or similar web hosting platform
Proven success as a digital marketer with experience using social media platforms
Video production experience helpful but not required
Excellent copywriter, editor, and proofreader
Understanding of SEO & data analytics for web and socials
Understanding of paid digital advertising (Meta and Google)
Extensive experience building and maintaining a robust follower base
Flexible, creative, adaptable, and highly organized
Salary: Part-Time Employee (30 hours per week) $30/hr. Hours could increase, as needed and approved by the Executive Director.
EQUAL OPPORTUNITY EMPLOYER
Desired Start Date: August 4, 2025
BENEFITS
Pay Range: $30 - $30 Hourly
POP employees are eligible to enroll in a 403(b) retirement savings plan through Human Interest, with the option to make pre-tax or post-tax (Roth) contributions
HOW TO APPLY
Please email a cover letter, resume, and graphic design work samples to kpowers@pacificoperaproject.com no later than July 18, 2025. Applications will be reviewed on a rolling basis.
Application Deadline: July 18, 2025
Application Email/Link: www.pacificoperaproject.com/jobs-auditions