Video Published: 15 Jul 2020

Monetizing Digital Content

Opera companies have turned to digital platforms to engage with audiences, primarily through distribution of free content. But are there opportunities to monetize the content they are producing? In this webinar, learn about digital content planning, available resources, digital business models, and monetization strategies.


Douglas Clayton, Senior Vice President, Arts Consulting Group
Jane Hsu, Associate Vice President, Arts Consulting Group
Anh Le, Director of Marketing and Public Relations, Opera Theatre of Saint Louis
John Zion, Managing Director and Owner, MKI Artists; Co-founder,

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